Kimberly Clark Apex
New App Simplifies the Sales Process
The Global Scientific Division of Kimberly-Clark is a high-growth field sales team that sells clean room products across the world.
Outdated Tactics Were Weighing Down Sales
Teams were using paper inventory guides, spreadsheets, and manual processes for every sales call. It was clear that to avoid losing additional revenue the process needed to upgrade from a database of spreadsheets to a streamlined, scalable solution.
Turning Reps into Consultative Sellers
We built the Apex app to compress the entire sales cycle – owning the process from initial assessment to closure. The app features an interactive timeline that allows sellers to check, update and adjust the status of each step in the sales cycle. Clear milestones and action items immediately available on the home screen makes it much simpler to keep track of each opportunity.
Engaging the potential customer throughout the process was a key component, so the app features the unique ability for each sales rep to build a project-specific, client-facing microsite. This empowers the sales team to take a consultative approach with each customer, deepening relationships and opportunities.
Using the Xamarin platform, we were able to integrate Salesforce and Sitecore to build a custom iPad app that incorporates all the necessary technologies to enhance the experience for both Kimberly-Clark sales reps and potential clients.
Kimberly-Clark’s Global Scientific Division has been able to leverage more internal resources and realize millions of dollars in additional revenue since the implementation.
Results
New App Drives Millions In Revenue
Since implementation, the Kimberly-Clark’s Global Scientific Division has been able to leverage more internal resources and realize millions of dollars in additional revenue.
The ability to scale this solution across the organization has allowed the sales team to interact on a higher level with complete mobility and transparency.
