Leading Fan and Lighting Retailer
Maximizing Revenue with Strategic Website Optimization
Challenge + Opportunity
Our client partnered with us to conduct a conversion audit of its existing website and perform conversion testing aimed to improve its ecommerce revenue.
Solution Highlights
We ran more than 20 tests over a two-year period. All website changes were tested to mitigate loss.
Key Benefits
Our client increased its revenue per user and year-over-year conversion rates. Armed with a data-driven growth plan, the brand is now ready for an upgrade to a newer version of its enterprise ecommerce platform.