Premier Gourmet Chocolate Brand
Record Breaking Revenue With Performance Max
Challenge + Opportunity
During peak holiday seasons, our client struggled to fully spend their shopping campaign budget due to rising costs per click (CPC).
Solution Highlights
We created and launched a Google Performance Max campaign to expand the audience reach to target consumers most likely to buy, thus decreasing the CPC.
Key Benefits
The campaign drove record-breaking order volume and revenue and transformed our client's digital marketing efforts to be significantly more profitable.