Top U.S. Outdoor Retailer
Reeling in Conversions With Coveo Search
Challenge + Opportunity
Poor search relevance on B2C commerce sites made it difficult for customers to find what they were looking for, which in turn led to suboptimal conversions and reduced revenue.
Solution Highlights
We implemented Coveo and a Next.js headless front end into the existing commerce system to leverage multiple complex AI models for optimizing merchandising, product placement, and page views.
Key Benefits
Our solution increased agility, drove billions of desktop and mobile page views, reduced page load times by half, and increased developer satisfaction and retention by retiring outdated tech.
