Nationwide Leader in Medical Physics Services
Tailoring Paid Search to Increase Leads and Form Submissions
Challenge + Opportunity
Our client wanted to improve its paid search strategy to increase lead flow, ad clicks, and form submissions.
Solution Highlights
We optimized paid search keywords to maximize budget spend and provided ad copy testing to target the audience with improved messaging.
Key Benefits
Eliminating expensive, non-converting keywords and tailoring ad copy messaging helped our client expand its reach into new markets and audiences, and drive leads.